GoHighLevel has taken the digital marketing world by storm. Agencies, freelancers, and business owners are using it to automate their workflows, build sales funnels, and manage customer relationships – all in one platform.
But is GoHighLevel really as good as it seems? Or is there more to the story?
After digging deep into GoHighLevel, we found some shocking truths that most people don’t talk about. If you’re considering this all-in-one marketing platform, you need to read this before making your decision!
Table of Contents
1. It’s a Game-Changer, But It’s NOT for Everyone
GoHighLevel promises to be an all-in-one marketing platform that replaces multiple expensive tools. And it delivers on that promise… but only if you know how to use it.
Many new users sign up expecting instant results, only to feel overwhelmed by the platform’s complexity. Unlike simple tools like ClickFunnels or Mailchimp, GoHighLevel has a learning curve. If you’re not tech-savvy or don’t have time to set things up, you might struggle.
👉 Solution? Either dedicate time to learning the platform or hire an expert to help with setup and automation.
2. GoHighLevel Can Replace Your CRM – But There’s a Catch
Yes, GoHighLevel can replace HubSpot, Salesforce, and other CRM tools. It offers pipeline management, automation, and lead tracking – all essential for agencies and businesses.
But here’s the catch: it’s built primarily for agencies.
If you’re a solopreneur or small business owner who just needs a simple CRM, GoHighLevel might feel like overkill. The system is designed for marketing agencies managing multiple clients, and if that’s not you, some features might feel unnecessary.
👉 Who should use it? Agencies, consultants, and businesses managing multiple customer accounts will benefit most.
3. The White-Label Option Is Powerful (But It’s Not Cheap)
One of GoHighLevel’s biggest selling points is its white-label feature. This means you can rebrand the software and sell it as your own, making it an excellent opportunity for agencies.
But here’s what they don’t tell you upfront: it’s expensive.
The white-label plan costs $497 per month, which might be too much for small businesses or startups. If you’re just starting out, this investment might not make sense unless you’re confident you can resell the platform to clients.
👉 Pro Tip: If you’re an agency with a steady client base, the white-label plan can make you money. Otherwise, start with the regular plan first and upgrade later.
4. There’s No Free Plan – And the Free Trial Has a Catch
Unlike platforms like ClickFunnels, ActiveCampaign, or Mailchimp, GoHighLevel does not offer a free plan. You get a 14-day free trial, but here’s the kicker:
- You must enter your credit card to start the trial.
- If you forget to cancel, you’ll be charged automatically after 14 days.
- The trial does not include white-label features.
Some users feel this is a sneaky way to get people locked into the platform. If you’re signing up, set a reminder to cancel before the trial ends if you’re unsure about committing.
👉 Better Alternative? If you want to test it out, sign up with a prepaid card to avoid unexpected charges.
5. Customer Support Can Be Hit or Miss
GoHighLevel is a fast-growing platform, but its customer support has mixed reviews.
Many users report slow response times, lack of live chat support, and difficulty getting complex issues resolved. Others praise the community and Facebook groups for providing helpful answers when support is slow.
If you rely heavily on customer support to fix issues fast, this might be a dealbreaker.
👉 Solution? Join the GoHighLevel Facebook Group and use their help docs. The community is often faster at providing solutions than official support.
6. It’s More Affordable Than Competitors – But There Are Hidden Costs
At first glance, GoHighLevel seems like an affordable alternative to tools like ClickFunnels, ActiveCampaign, and HubSpot. But when you dig deeper, you might find hidden costs:
- The $97/month plan is limited and doesn’t include multiple sub-accounts.
- White-label branding is only available at the $497/month level.
- Some users need Zapier or third-party tools for integrations, which add to costs.
- If you don’t set up automation correctly, you might need to hire a GoHighLevel expert, which can cost hundreds to thousands of dollars.
So while it’s cheaper upfront, additional costs can quickly add up depending on how you use it.
👉 Pro Tip: If you’re switching from multiple tools (e.g., ClickFunnels + ActiveCampaign + Calendly), GoHighLevel will still save you money in the long run.
7. It’s an Absolute BEAST for Agencies (If You Know How to Use It)
Despite its drawbacks, GoHighLevel is a goldmine for agencies. If you learn how to use it, you can:
- Automate client onboarding
- Build funnels & websites
- Manage lead generation & nurture campaigns
- Offer it as a white-labeled SaaS and charge your clients monthly
This is why so many agencies swear by it – it gives them everything they need in one place.
But again, the key is knowing how to use it. If you’re new to CRM or marketing automation, expect a learning curve.
👉 Final Verdict: If you’re running an agency and willing to learn the system, GoHighLevel is a no-brainer. If you’re just looking for a simple CRM or funnel builder, you might want to consider other options.
Conclusion – Should You Get GoHighLevel?
So, now that we’ve exposed these 7 shocking truths, should you still get GoHighLevel?
🚀 YES, if:
- You’re an agency looking to manage multiple clients
- You want an all-in-one marketing tool
- You’re willing to invest time in learning the platform
- You plan to resell it as a white-label SaaS
❌ NO, if:
- You just need a simple CRM or funnel builder
- You rely heavily on fast customer support
- You’re not tech-savvy and don’t want to spend time learning
GoHighLevel is a powerful tool, but it’s not perfect. It has a learning curve, hidden costs, and mixed support reviews – but if used correctly, it can replace dozens of marketing tools and take your business to the next level.
👉 What’s Next? If you’re curious, start with the 30-day free trial, but keep in mind the limitations we discussed.
Have you used GoHighLevel? What was your experience? Let us know in the comments below! 🚀
